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Project

Rove Home Marasi Driveon sale

Business Bay·Irth Development

Price (AED)

2,154,835 – 2,935,069USD 586,762 – 799,219

Bedrooms

Studio, 1, 2

Handover

Q1 2027

Size (sqft)

608 – 1058

AED / sqft

2,037 – 4,827

Inventory

27 units · 1 building

Construction

under construction

Readiness

8.87%

Compliance & specs

DLD escrow #

1008926493

Service charge

20 AED/sqft

Furnishing

Fully furnishedMove-in ready. Kitchen + living + bedrooms all furnished by the developer.

Post-handover plan

None

About

Project general facts

The project will be in a well-connected location, within proximity to the Marasi Promenade and neighboring areas Downtown Dubai, Dubai Mall, DIFC, City Walk and with easy access to both Sheikh Zayed Road and Al Khail Road.

The building will integrate a first of its kind external stairway that connects the amenities’ podium level directly to the neighboring park and surrounding promenade of the Marasi Drive, elevating the urban living experience and encouraging residents to step outside.

Crafted primarily from glass with metal accents, the building's iconic facade encapsulates Rove's modernity and sophistication. Adopting a unique approach in space planning, Rove Home Marasi Drive will feature a mix of fully furnished studios, 1-bedroom, and 2-bedroom apartments – planned and designed to maximize efficiency and functionality.

Finishing and materials

Designed to embody Rove’s unique look and feel, the interiors will feature intelligent and modular living solutions by ORI, never seen before in UAE and the region. ORI introduces a revolutionary solution to apartment living, where space is not just a constraint but an opportunity.

Kitchen and appliances

Equipped kitchen

Furnishing

Fully furnished

Location description and benefits

Business Bay, Dubai, can be confusing due to its name. However, it’s not just office spaces and buildings. There are hotel towers, amazing restaurants and wonderful residential properties here as well. It is known to be a very stylish and up-to-date in the latest trends and gadgets kind of community. The life here is face-paced. Business Bay is on the south side of Downtown Dubai. This area usually hosts plenty of events to keep things lively. There are music festivals, Mother’s Day celebrations, New Year’s celebrations and many others as well. The lifestyle that Business Bay offers has many advantages.

Famous and international schools, medicals, supermarkets, banks and finance centers are a few minutes from your space. The place simply elevates your life standard and way of living with easy and intuitive options in the proximity. Come and seek refuge in this wonderful place full of potential elements of pleasures, success and fun.

Available unit types

3 bedroom configurations

These thumbnails show sample layouts for each bedroom configuration. Actual unit sizes, orientations, and finishes vary across the 1 building — the developer's full floor-plan pack below covers every variant.

Studio floor plan

Studio

400 – 416 sqft

AED 1,325,797 – 1,402,584USD 361,015 – 381,924

Range across 3 layout variants

1 bedroom floor plan

1 bedroom

608 – 770 sqft

AED 2,154,835 – 2,591,050USD 586,762 – 705,543

Range across 11 layout variants

2 bedrooms floor plan

2 bedrooms

1058 sqft

AED 2,477,732 – 2,935,069USD 674,686 – 799,219

Range across 5 layout variants

Office spaces

Layouts and pricing released on request.

Talk to a broker

Payment plans

Payment PlanInterest-free during construction

10%
40%
50%
BookingDuring constructionOn handover (Q1 2027)
  1. 1.

    On booking

    10%
  2. 2.

    During construction

    40%
  3. 3.

    Upon Handover (Q1 2027)

    50%
CASADIOR

Calculate your payments

Pick a unit type or enter a custom price. We'll spread it across the plan's phases in AED + your selected currency, with plain-English timing labels. Download as a spreadsheet for your records.

Include fees:
#WhenStep%Amount (AED)Amount (USD)Cumulative (USD)
1Upon bookingReservation10%132,58036,10236,102
2Between booking and Q1 2027During construction40%530,319144,406180,507
3Q1 2027Upon Handover (Q1 2027)50%662,899180,507361,015
Total100%AED 1,325,798USD 361,015

Cash-flow shape: 50% during the construction period (10% upon booking, 40% across milestones), 50% at handover (Q1 2027).

0% interest during construction — no APR, no compounding.

Opens directly in Excel, Numbers, or Google Sheets.

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Amenities

12 features

Location

Business Bay

25.18162, 55.27515

About Business Bay

Working-professional + investor mix; central Dubai location A look at the original masterplan published by the developer at the time of the launch of Business Bay.

Explore Business Bay

About Irth Development

Irth Development

Irth Development is a distinguished real estate investment platform rooted in Dubai’s vibrant and dynamic landscape. As part of a renowned local family conglomerate with a heritage spanning over a century, Irth combines tradition with forward-thinking innovation. Built on three core values—Trust, Strength, and Agility—the company has solidified its reputation as a leading player in the UAE’s real estate sector. These guiding principles form the foundation of Irth's operations, ensuring transparency, resilience, and adaptability in a rapidly evolving market. Through strategic partnerships with esteemed local and international hospitality brands, Irth Development has expanded its influence and elevated its portfolio. Focused on creating exceptional property ventures, the company is dedicated to leaving a lasting legacy both in Dubai and on the global stage. With an unwavering commitment to excellence, Irth continues to shape the future of real estate investment, driven by its deep-rooted values, strategic vision, and dedication to delivering unparalleled results.

Building details

Tower

Studio, 1 & 2 bedroom apartments

Parking allocation

Unit typeBedroomsSpaces
Apartment21
Apartment11
Apartment01

Marketing brochure

Download brochure (PDF)

Why Dubai off-plan

The macro case for buying off-plan in Dubai

These six pillars apply to every project on this site — not just this one. If you're new to the UAE market, they're the context you need before evaluating the specific unit above.

0% interest, ever

Off-plan payment plans are interest-free, end to end. Every instalment is at face value — no APR, no compounding, no balloon hidden in the back. Buyers from interest-bearing markets routinely underestimate how much this saves over a 3–5 year hold.

No income or capital-gains tax on property

Dubai charges no annual property tax, no income tax on rental yield, and no capital-gains tax on resale. The DLD 4% transfer fee is a one-time cost at registration — after that, your returns are yours.

20% usually opens the unit

Most off-plan plans book with a ~20% reservation deposit. You're under contract with the developer immediately, with the rest spread across construction milestones. The deposit is what unlocks the buy-side, not the full unit price.

Post-handover plans extend the runway

Many projects offer 2–4 years of post-handover instalments — meaning a chunk of the price gets paid AFTER you take keys. Once the unit is rented, that income can help cover the post-handover payments — rarely the full instalment, but enough to make the cash-flow comfortable rather than tight.

Golden Visa from AED 2M

A property purchase of AED 2M+ qualifies the buyer (and family) for the UAE Golden Visa — a 10-year renewable residency. The visa is the headline benefit; for many international buyers it's the actual reason to buy in Dubai.

Freehold ownership for foreigners

Across the 80+ freehold zones (Dubai Marina, Downtown, Palm Jumeirah, Business Bay, JVC, Dubai Hills, and the rest), foreigners own 100% of the asset and the land. There's no Emirati partner requirement, no lease structure — title deed in your name.

Price

from AED 2,154,835

≈ USD 586,762

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