Compliance & specs
DLD-verifiableSemi-furnishedFully equipped kitchen with appliances. Living, dining, and bedrooms are bare.
About
Project general facts
Cello by Taraf, situated in Jumeirah Village Circle (JVC), Dubai, presents an extraordinary living experience by seamlessly blending modern architecture with panoramic views and natural surroundings. The apartments for sale at Taraf Cello are meticulously crafted to cater to a sophisticated and contemporary lifestyle, featuring modern finishes and high-quality materials. These spacious units come complete with state-of-the-art amenities, ensuring residents enjoy maximum comfort.
Taraf Cello's properties for sale include a diverse range of urban residences, spanning from open studios with intelligent layouts to spacious 1, 2, and 3-bedroom apartments, along with luxurious 4-bedroom penthouses.
Designed to complement the scenic surroundings, Taraf Cello's apartments in JVC create a stylish and comfortable living space. The development's amenities align with a modern lifestyle, boasting a large swimming pool, kids' pool, outdoor gym, zen reading spot, landscaped park, outdoor cinema, BBQ area, indoor gym, and a multipurpose room with a professional lighting and sound system. The inclusion of relaxing music in all public areas enhances the development's exclusive ambiance.
Finishing and materials
Modern finishing with high quality materials
Kitchen and appliances
Equipped kitchen
Location description and benefits
Nestled in the heart of Dubai, Jumeirah Village Circle, or JVC, is a vibrant and rapidly growing community that captivates residents and visitors alike. This idyllic circular-shaped neighborhood is designed to offer a harmonious blend of modern living and natural beauty.
JVC's tree-lined streets, tranquil parks, and spacious villas and apartments make it a truly unique and welcoming place to call home. The community exudes a sense of peace and balance, providing a welcome escape from the hustle and bustle of city life, while still being conveniently located within Dubai.
Residents of JVC enjoy a host of amenities, including schools, shopping centers, parks, and recreational facilities, all thoughtfully integrated into the community's design. It's a place where families thrive, professionals find a convenient home, and nature lovers revel in the serene surroundings.
Available unit types
3 bedroom configurations
These thumbnails show sample layouts for each bedroom configuration. Actual unit sizes, orientations, and finishes vary across the 2 buildings — the developer's full floor-plan pack below covers every variant.

1 bedroom
733 – 888 sqft
Range across 7 layout variants

2 bedrooms
1187 – 1331 sqft
Range across 3 layout variants

3 bedrooms
1755 sqft
Range across 3 layout variants
Villas
Layouts and pricing released on request.
Talk to a broker
Payment Plan 50/50Interest-free during construction
- 1.10%
On booking
- 2.40%
During construction
- 3.50%
Upon Handover (Q1 2027)
Calculate your payments
Pick a unit type or enter a custom price. We'll spread it across the plan's phases in AED + your selected currency, with plain-English timing labels. Download as a spreadsheet for your records.
| # | When | Step | % | Amount (AED) | Amount (USD) | Cumulative (USD) |
|---|---|---|---|---|---|---|
| 1 | Upon booking | Reservation | 10% | 112,140 | 30,536 | 30,536 |
| 2 | Between booking and Q1 2027 | During construction | 40% | 448,560 | 122,143 | 152,679 |
| 3 | Q1 2027 | Upon Handover (Q1 2027) | 50% | 560,700 | 152,679 | 305,357 |
| Total | 100% | AED 1,121,400 | USD 305,357 | |||
Cash-flow shape: 50% during the construction period (10% upon booking, 40% across milestones), 50% at handover (Q1 2027).
0% interest during construction — no APR, no compounding.
Opens directly in Excel, Numbers, or Google Sheets.
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Our advisors walk you through the math, the trade-offs, and the post-handover options. You don't pay us — ever.
Amenities
6 features
Location
25.05178, 55.19859
About Jumeirah Village Circle
Mid-market end-users + investors; families and young professionals seeking accessible Dubai-central living The 900-hectare Jumeirah Village community was first announced by Nakheel in 2004 and formally launched the following year. The 2008 financial crisis put the brakes on development for several years, but 615 villas and 400 townhouses were completed in 2013, and a further 90 four-bedroom villas were delivered in 2015, by which time the master developer had completed all the infrastructure, in
Explore Jumeirah Village CircleAbout Taraf Holding

Taraf is a luxury and boutique residential property developer based in Dubai, United Arab Emirates. Established in early 2023 as a subsidiary of Yas Holding, Taraf aims to deliver thoughtfully curated and exclusive residential properties in iconic and prime locations across the UAE, catering to discerning national and international clients. In October 2023, Taraf announced a partnership with the international fashion house KARL LAGERFELD to collaborate on a luxury branded villas project in Dubai. This development marks KARL LAGERFELD's first branded residential property in the Middle East and reflects Taraf's commitment to delivering high-quality offerings in the UAE's real estate sector. As a company under Yas Holding, a leading investment group headquartered in the UAE, Taraf's launch aligns with the group's efforts to diversify its portfolio and set new standards for a luxurious lifestyle for residents and investors in the UAE and beyond.
Building details

Tower B
Studio, 1, 2 & 3 bedroom apartments & 4 bedroom penthouses

Tower A
Studio, 1, 2 & 3 bedroom apartments & 4 bedroom penthouses
Parking allocation
| Unit type | Bedrooms | Spaces |
|---|---|---|
| Apartment | 3 | 2 |
| Apartment | 2 | 1 |
| Apartment | 1 | 1 |
| Apartment | 0 | 1 |
Marketing brochure
Why Dubai off-plan
The macro case for buying off-plan in Dubai
These six pillars apply to every project on this site — not just this one. If you're new to the UAE market, they're the context you need before evaluating the specific unit above.
0% interest, ever
Off-plan payment plans are interest-free, end to end. Every instalment is at face value — no APR, no compounding, no balloon hidden in the back. Buyers from interest-bearing markets routinely underestimate how much this saves over a 3–5 year hold.
No income or capital-gains tax on property
Dubai charges no annual property tax, no income tax on rental yield, and no capital-gains tax on resale. The DLD 4% transfer fee is a one-time cost at registration — after that, your returns are yours.
20% usually opens the unit
Most off-plan plans book with a ~20% reservation deposit. You're under contract with the developer immediately, with the rest spread across construction milestones. The deposit is what unlocks the buy-side, not the full unit price.
Post-handover plans extend the runway
Many projects offer 2–4 years of post-handover instalments — meaning a chunk of the price gets paid AFTER you take keys. Once the unit is rented, that income can help cover the post-handover payments — rarely the full instalment, but enough to make the cash-flow comfortable rather than tight.
Golden Visa from AED 2M
A property purchase of AED 2M+ qualifies the buyer (and family) for the UAE Golden Visa — a 10-year renewable residency. The visa is the headline benefit; for many international buyers it's the actual reason to buy in Dubai.
Freehold ownership for foreigners
Across the 80+ freehold zones (Dubai Marina, Downtown, Palm Jumeirah, Business Bay, JVC, Dubai Hills, and the rest), foreigners own 100% of the asset and the land. There's no Emirati partner requirement, no lease structure — title deed in your name.
Price
from AED 1,121,400
≈ USD 305,357
Talk to a Casadior broker


